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TruMedia Networks is a software engineering firm focused on powering sports analytics platforms.

In the News

News about TruMedia and articles featuring TruMedia data and analysis.

Filtering by Tag: red sox

Sports Business Journal: TruMedia Heat Maps on NESN

Rafe Anderson

By Eric Fisher, Staff Writer, SportsBusiness Journal

Published April 28, 2011

NESN has struck a short-term trial deal with TruMedia Networks to test the Massachusetts-based company's player-by-player heat maps, based on advanced statistical analytics, during game broadcasts. The RSN is exploring how best to deploy the technology, and is also searching for a presenting corporate sponsor for the element. The heat maps show hot and cold zones and historical tendencies for individual hitters and pitchers, and can be easily tailored to a nearly infinite amount of specific game and pitch-count situations. "We're always looking for ways to enhance the viewing experience for Red Sox fans," said Russ Kenn, NESN coordinating producer for Red Sox broadcasts. “TruMedia Networks' heat mapping technology not only enhances the viewing experiences but also provides brands an opportunity for unique in-game exposure."

Gonzalez's Monster Potential (ESPN)

Rafe Anderson

Some interesting analysis from ESPN regarding Adrian Gonzalez and this future at Fenway Park.

Gonzalez’s opposite field power was an inescapable storyline when the Boston Red Soxacquired him in the offseason (and now it’ll be one for the next seven years). Here was a player who had smacked 50 opposite field home runs since 2008, the most in the majors. In fact, only Ryan Howard (48) even came close, with Joey Votto’s 36 next in line. 

Here is the complete story.

MIT Sloan: Sports Analytics

Rafe Anderson

Yes, the Sports Analytics Conference hosted by MIT Sloan was nearly 8 months ago. That said, the panel hosted by Rob Neyer (ESPN) is well worth another look.

Tom Tippett, Boston Red Sox
John Dewan, Baseball Info Solutions
John Abbamondi, San Diego Padres
Shiraz Rehman, San Francisco Giants
Dan Duquette, Duquette Sports Academy 

Here is a link to the panel: